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• Καραγιάννης, Αναστάσιος Δ.
• Zarifis, A.

The main purpose of this paper is to investigate the entrepreneurial strategies adopted by Greek entrepreneurs for the establishment and development of their small-medium enterprises. The analysis is based upon a special questionnaire through which are investigated their attitude toward risk-taking, the various activities they undertake in order to differentiate their firms and the ways by which they make their entrepreneurial decisions. These issues are examined in comparison to relevant theoretical conclusions and empirical findings of other economies.

• Economics and Business

• Economics

Entrepreneurial strategies, Greek entrepreneurship, growth strategies of SME’s

JEL classification: M13