Internet banking and the role of management in the “new economy”
Part of : Αρχείον οικονομικής ιστορίας ; Vol.XIX, No.1, 2007, pages 79-99
Issue:
Pages:
79-99
Author:
Abstract:
Internet banking users have formed a significant segment of the Banking Industry clientele, increasing every year. Internet banking services providers, among the traditional Banks are also becoming more and more every year. Taking under consideration that new technology, high investments, hard to please customers, expanding market places and, of course, a continuously changing and utmost competitive environment are issues to be faced at the same time and probably by the same person, we are looking at the new and demanding role of management and operational research (O.R), describing the current situation in the Greek Banking Sector.
Subject:
Subject (LC):
Keywords:
Banking, Internet, Management, New Economy, Strategic Planning
Notes:
JEL classification: G21, M21, O33.
