Mutsaerts, Hugo
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- 1. Guest relationship management principles as a reference point for building your brand : the case of a hospitality group' s brand building process
- by Hermans, Olaf Mutsaerts, Hugo Olyslager, Luc
- Tourismos : an international multidiciplinary journal of tourism Vol.4, No.3, 2009 pages: 15-34
- Abstract References (0) Information
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