Schwarting, Ulf
-
- 1. The renaissance of word-of-mouth marketing : a “new” standard in twenty-first century marketing management?!
- by Meiners, Norbert H. Schwarting, Ulf Seeberger, Bernd
- International Journal of Business and Economic Sciences Applied Research Vol.3, No.2, 2010 pages: 79-97
- Abstract References (0) Information
article -